You might think that personal branding photography is just for entrepreneurs, but the truth is that anyone can benefit from it, including you!
That’s why we’re developing a series, “Your Singular Self,” on how to build your own personal branding photography portfolio. And when we say “portfolio,” that can mean three knock-out photos for starters or a library that you can use over the next two years on your website, marketing and publicity materials, the press, social media and more.
Good personal branding photos will showcase your personality and unique qualities. It can help people make positive judgments about you and your company. And when those people want or need products and services like yours, personal branding photos can tilt their opinion and desire to buy in your favor. Plus, personal branding is not just useful for business owners. If you’re looking to advance your career, having aunique visual representation of yourself can move you along the career path in record time.
For example, if you’re on a sales force for your company, many of your prospects want to know that someone is personally available to serve them. And that someone should unquestionably be YOU, right?
Or if you’re a writer, artist, musician, or other type of creative, personal branding photography can help establish your credibility and expertise. We’ve photographed many bands and authors, and they use their personal branding photos to promote books, albums and events. You can showcase your work and build a personal brand that will help you stand out from the competition and attract more opportunities.
“Your Singular Self” will not only share key how-to’s. It will also feature interviews with some experts in the personal branding field – branding experts, stylists, business coaches — with illustrative personal branding photos to demonstrate what we’re talking about.
Have you considered the other benefits of personal branding photography? For instance, it can help you build your personal network. Social media has become a primary means of communication and networking, and your branding photos can help you establish a more significant online presence and attract more followers and connections. By sharing your personal brand through photography, you can create a more authentic and engaging online persona that will help you connect with others more easily.
And finally, personal branding photography is a great way to document your personal journey and growth. Whether you’re embarking on a new adventure or reflecting on past experiences, this can be an excellent way to capture and share that journey, and create a visual story that showcases your unique personality, values, and interests.
YOU are singular. If you’re looking to stand out from the crowd and make a positive impression on others, consider investing in personal branding photography today. It’s worth it!
Stay tuned! You’ll be able to find out series “Your Singular Self” here, on LinkedIn and at networks and conferences as we present it to the public.
Meanwhile, feel free to contact us to discuss YOUR personal branding photos. We’re here for you!
Co-owner of Headshots NYC, Deutsch Photography & Gotham Family Photos. Lover of images & the stories they tell. Fanatic about words, numbers & patterns. Entrepreneur & adventurer w/keen wanderlust. Life/love/business partner of my husband, photographer Brett Deutsch. Eternal love affair with NYC, where I landed by way of GA, TX & CA.
