Corporate team portraits are an essential aspect of any business or organization. They serve as a visual representation of the company’s brand and culture, and can communicate the values and goals of the organization to employees, customers, and the public. Whether displayed in the office, on the company website, or in marketing materials, corporate team portraits can help establish a strong and professional image for the business.
Team Portraits Come In More Than One Flavor
Some are formal, some not, some outdoor, some in, some static, some in motion.
There’s no reason a business must do formal team portraits every time. We chose to photograph this team in action as they reviewed concepts together in their conference room. So what did that accomplish? Well, you get a sense of their relationships and their joint team effort. And their personalities come through as well. We get a glimpse of the work they’re doing, and their enjoyment and dedication to it.
Photos like this one are excellent for annual reports, newsletters, internal communications and your website. And while we were there, we also photographed their corporate headshots.
Benefits of Team Portraits
One of the primary benefits of corporate team portraits is that they provide a sense of unity and cohesiveness to a company’s employees. By having a group portrait taken, employees can see that they are part of a larger team and that they are valued by the organization. This sense of unity can foster a positive workplace culture and improve employee morale and engagement.
In addition to promoting a sense of unity, corporate team portraits can also help to build brand awareness and recognition. When the portrait is used in marketing materials or on the company’s website, it can help to reinforce the company’s brand image and promote its products and services to potential customers. The portrait can also be used to convey the company’s values and goals, and to show customers and the public that the company is committed to its mission.
Considerations for Your Corporate Team Portraits
When considering a corporate team portrait, it is important to choose a photographer who has experience in capturing the essence of a business or organization. A professional photographer will be able to understand the company’s brand and culture, and will be able to create a portrait that accurately represents the company. The photographer will also be able to advise on the best location and lighting for the portrait, as well as the best poses and compositions to showcase the team.
It is also important to think about the wardrobe and grooming of the employees who will be featured in the portrait. In order to maintain a professional image, it is recommended that employees wear attire that is appropriate for the workplace. The attire should be clean, well-fitting, and consistent with the company’s brand image. It is also important to ensure that employees are well-groomed and that their hair and makeup are neat and tidy.
When preparing for the corporate team portrait, it is also important to plan for the logistics of the shoot. The location should be selected carefully to ensure that it is appropriate for the company’s brand and culture. The lighting should also be considered, as it can have a significant impact on the final portrait. The photographer should be consulted on the best time of day for the shoot, taking into account the lighting conditions at the location.
In addition to the main corporate team portrait, it is also possible in the same session to do individual headshots and personal branding photos.. These portraits can be used in a variety of ways, including on the company’s website or in marketing materials. They can also be given to employees as gifts, or used in employee recognition programs.
One of the key benefits of individual portraits is that they can help to personalize the company and to showcase the unique talents and skills of each employee. This can be particularly useful for businesses that rely on customer interactions, as it can help to build trust and establish a connection with customers.
In conclusion…
Corporate team portraits are an important aspect of any business or organization. They serve as a visual representation of the company’s brand and culture, and can help to promote a sense of unity and cohesiveness among employees. They can also help to build brand awareness and recognition, and to showcase the unique talents and skills of each employee. When planning a corporate team portrait, it is important to choose a professional photographer, to think carefully about the attire and grooming of the employees, and to plan for the logistics of the shoot. With careful planning and execution, a corporate team portrait can be a valuable asset for any business or organization.
During a corporate photo shoot, we often combine workplace photos showing your team in action and more formal team portraits.
Take a look at the range of team portraits in our team gallery. Some are posed, some are in action. The combo conveys a real sense of a team.
Here’s another example of how to freshen your team portrait. We shot this for The Harris Residential Team, and then we shot these individual headshots for team bios.
Ready to show off the people who make your company what it is today? Contact us — let’s chat about what you need and how we can help you accomplish it.
Co-owner of Headshots NYC, Deutsch Photography & Gotham Family Photos. Lover of images & the stories they tell. Fanatic about words, numbers & patterns. Entrepreneur & adventurer w/keen wanderlust. Life/love/business partner of my husband, photographer Brett Deutsch. Eternal love affair with NYC, where I landed by way of GA, TX & CA.
